Did You Hear? Omdia Ranks Experience Cloud as an XM “Market Leader”
Tech analyst firm Omdia (formerly Ovum Research) has given Verint an “advanced capability or breadth” rating in AI-enabled platforms for its experience cloud solution. The firm recently released its “Market Radar: AI-enabled Experience Management Platforms” report, which evaluates vendors on their ability to support continuous customer engagement improvement.
Verint Experience Cloud received the highest “advanced capability or breadth” rating on multiple criteria. Omdia cited several strengths, including:
- A unified XM platform on a common codebase for quick channel adds
- Predictive models that describe experiences by key drivers, critical metrics, and outcomes
- Native text/speech analyses that enhance downstream analytics and protect privacy
- Real-time updates and alerts, enabling the closed-loop resolution of issues alongside in-depth root-cause analyses.
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