Intelligent self-service: Three ways to grow consumer comfort with automated, robotics-driven interactions

You want seamless experiences with the companies you do business with—and so do your customers.

More than ever, offering choices that are both human- and technology-based can offer your customers better service and free up your customer service employees to do more interesting, engaging work.

In my new article for Customer Think, I discuss three guidelines for implementing self-service projects carefully, with consistent involvement by the CX team to help ensure they achieve as many gains in customer satisfaction as they do in operating efficiency.

Read more.