Daniel Bergan is a leader in the Australian and New Zealand omni-channel transformation space, charged with bringing together Westpac’s digital, physical and virtual channels to deliver a seamless experience for customers and bankers.

Westpac’s omni-channel efforts are about providing the customer with choices for the episodes that matter, blending human and digital interactions to ensure Westpac get every interaction right, everywhere and every time.

Daniel spoke to us about how to reduce customer pain points with automation, along with the need to mobilise the customer experience through technology and a personal touch.

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Click on the video to hear Daniel’s insights in full.

https://www.youtube.com/watch?v=XEtrOwgcG-8