Verint Engagement Data Management: The Enterprise Pipe Dream Realised
According to the Merriam-Webster dictionary, a pipe dream is an illusory or fantastic hope or plan. Dictionary.com also defines a pipe dream as any fantastic notion or hope. I believe today’s enterprise would define a pipe dream as the ability to bring together customer interaction data from various silos throughout the organisation into a single hub, normalise the data and make it available in a usable form to the various organisational functions and departments.
The … Read More